Boosting Your Google Shopping ROI: The Three-Stage Strategy for a New Google Ads Account
Google Shopping is a powerful tool for any e-commerce business. However, to truly maximize its potential, you need a strategy that goes beyond the basics. In this article, we’re going to explore a three-stage strategy to make your Google Shopping campaigns more efficient, cost-effective, and conversion-focused.
This strategy is particularly recommended for new Google Ads accounts with fewer than 50 recorded conversions. Unlike Performance Max campaigns, this approach will give you greater control over your budget, which is crucial in the initial stages of developing your store.