{
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  "title": "Record-breaking month for the client",
  "html": "<h2 id=\"section-1\">Record-breaking month for the client</h2>\t\t\t\t\n\t\t\t\t\t\t\t<ul>\n\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t<a href=\"https://sembot.com/blog/2020/12/07/\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\t\t\t<i></i>\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t7 grudnia, 2020\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t</a>\n\t\t\t\t</li>\n\t\t\t\t</ul>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"__BLOG_ASSET__/blog/media/82f4db9396e850f64acb.jpg\" alt=\"\" loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"600\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<h2 id=\"section-2\">Client&#x27;s revenue</h2>\t\t\t\t\n\t\t\t\t255\n\t\t\t\t%\n\t\t\t\t\t<h2 id=\"section-3\">Number of transactions</h2>\t\t\t\t\n\t\t\t\t282\n\t\t\t\t%\n\t\t\t\t\t<h2 id=\"section-4\">Number of users</h2>\t\t\t\t\n\t\t\t\t269\n\t\t\t\t%\n\t\t\t\t\t<h2 id=\"section-5\">Clicks</h2>\t\t\t\t\n\t\t\t\t262\n\t\t\t\t%\n\t\t\t\t\t\t\t\t\t<p>We started the partnership with the Client (interior furnishings branch) in mid-October 2020. Originally, there was just one campaign that covered all the products in the client’s account.</p><p><b>Using the </b><b>Sembot’s</b><b> PLA </b><b>campaigns</b><b> generator, </b><b>our</b><b> PPC team </b><b>created</b><b> a </b><b>number</b><b> of </b><b>separate</b> <b>campaigns</b> <b>split</b><b> by the </b><b>correct</b> <b>product</b> <b>category</b><b>.</b> As a result, we were able to better control the ads and exclude categories that did not perform well enough.</p><p>Sembot’s proprietary tool <b>Product </b><b>Feed</b> <b>Optimiser</b> <b>allows</b> <b>our</b><b> team to </b><b>efficiently</b> <b>manage</b><b> the </b><b>product</b> <b>feed</b><b> and </b><b>optimise</b> <b>it</b>, so the advertising becomes cheaper or more effective.</p><p>The new campaigns were implemented gradually and when advertising for a new product group was launched, they were automatically excluded from the „old” campaign. This approach ensured that we did not interfere with the existing Client’s sales.</p><p>The chart shows the results of the Sembot campaign over two months (October – December) and the months preceding this period. During those two months, the number of clicks increased by over 39%, and the number of users by over 36%.</p><p>The campaign costs increased, but at the same time, there was a 59% increase in the number of transactions recorded by the Client. There was also a 78.81% increase in revenue. November was the best sales month in the past 5 years when Client started with Google Ads.</p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"__BLOG_ASSET__/blog/media/970806d476d8f406c00f.jpg\" alt=\"\" loading=\"lazy\" decoding=\"async\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p>In the same period of 2019, the revenue recorded on the client’s account did not exceed £19,500. In 2020 revenue constantly grew to near £70,000. The number of transactions over this period increased by over 280%.</p>\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"__BLOG_ASSET__/blog/media/94a8ed55214b386f671f.jpg\" alt=\"\" loading=\"lazy\" decoding=\"async\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<h2 id=\"section-6\">Do You want to get similar results?</h2>\t\t\t\t\n\t\t\t\t\t<a href=\"__BLOG_LOCAL__/contact\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\t\t\t\tContact us →\n\t\t\t\t\t</a>\n\t\t\t\t<a href=\"__BLOG_LOCAL__/blog/150-increase-in-revenue\" rel=\"noopener noreferrer\"><i></i>PrevPrevious150% increase in revenue</a>\t\t\t\n\t\t\t\t<a href=\"__BLOG_LOCAL__/blog/roas-up-almost-overnight\" rel=\"noopener noreferrer\">NextROAS up (almost) overnight<i></i>Następny</a>",
  "toc": [
    {
      "id": "section-1",
      "level": 2,
      "text": "Record-breaking month for the client"
    },
    {
      "id": "section-2",
      "level": 2,
      "text": "Client's revenue"
    },
    {
      "id": "section-3",
      "level": 2,
      "text": "Number of transactions"
    },
    {
      "id": "section-4",
      "level": 2,
      "text": "Number of users"
    },
    {
      "id": "section-5",
      "level": 2,
      "text": "Clicks"
    },
    {
      "id": "section-6",
      "level": 2,
      "text": "Do You want to get similar results?"
    }
  ],
  "sourceUrl": "https://sembot.com/blog/record-breaking-month-for-the-client/",
  "sourceLanguage": "en",
  "publishedAt": "2020-12-07",
  "updatedAt": "2023-08-22",
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  "cover": "/blog/media/82f4db9396e850f64acb.jpg",
  "category": "case-studies",
  "originalHtml": "\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7947\" class=\"elementor elementor-7947\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d988575 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d988575\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-700d262\" data-id=\"700d262\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e89d76f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"7e89d76f\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Record-breaking month for the client</h1>\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f3d6c7f elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"3f3d6c7f\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-45a30f2 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https://sembot.com/blog/2020/12/07/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"></i>\t\t\t\t\t\t\t</span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>7 grudnia, 2020</time>\t\t\t\t\t</span>\n\t\t\t\t\t\t\t\t\t</a>\n\t\t\t\t</li>\n\t\t\t\t</ul>\n\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-36c14dc9 elementor-hidden-phone\" data-id=\"36c14dc9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-206017bc elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"206017bc\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"600\" src=\"https://sembot.com/wp-content/uploads/2023/08/case-study1.jpg\" class=\"attachment-full size-full wp-image-15903\" alt=\"\" />\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5e582bf9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e582bf9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5f814a9c\" data-id=\"5f814a9c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8a748fb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8a748fb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-105c820f\" data-id=\"105c820f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55d27abe elementor-widget elementor-widget-heading\" data-id=\"55d27abe\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Client's revenue</h2>\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2536a58 elementor-widget elementor-widget-counter\" data-id=\"2536a58\" data-element_type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"></span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"255\" data-from-value=\"0\">0</span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%</span>\n\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-457474ac\" data-id=\"457474ac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7393131d elementor-widget elementor-widget-heading\" data-id=\"7393131d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Number of transactions</h2>\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f5a366 elementor-widget elementor-widget-counter\" data-id=\"6f5a366\" data-element_type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"></span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"282\" data-from-value=\"0\">0</span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%</span>\n\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-33e08058 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"33e08058\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7c5b3956\" data-id=\"7c5b3956\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c29dbac elementor-widget elementor-widget-heading\" data-id=\"c29dbac\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Number of users</h2>\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12392b9 elementor-widget elementor-widget-counter\" data-id=\"12392b9\" data-element_type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"></span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"269\" data-from-value=\"0\">0</span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%</span>\n\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-124b7322\" data-id=\"124b7322\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-774972e5 elementor-widget elementor-widget-heading\" data-id=\"774972e5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Clicks</h2>\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1724332 elementor-widget elementor-widget-counter\" data-id=\"1724332\" data-element_type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"></span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"262\" data-from-value=\"0\">0</span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%</span>\n\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6b7c098e\" data-id=\"6b7c098e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-10b0fe7a elementor-widget elementor-widget-text-editor\" data-id=\"10b0fe7a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We started the partnership with the Client (interior furnishings branch) in mid-October 2020. Originally, there was just one campaign that covered all the products in the client&#8217;s account.</p><p><b>Using the </b><b>Sembot’s</b><b> PLA </b><b>campaigns</b><b> generator, </b><b>our</b><b> PPC team </b><b>created</b><b> a </b><b>number</b><b> of </b><b>separate</b> <b>campaigns</b> <b>split</b><b> by the </b><b>correct</b> <b>product</b> <b>category</b><b>.</b> As a result, we were able to better control the ads and exclude categories that did not perform well enough.</p><p>Sembot&#8217;s proprietary tool <b>Product </b><b>Feed</b> <b>Optimiser</b> <b>allows</b> <b>our</b><b> team to </b><b>efficiently</b> <b>manage</b><b> the </b><b>product</b> <b>feed</b><b> and </b><b>optimise</b> <b>it</b>, so the advertising becomes cheaper or more effective.</p><p>The new campaigns were implemented gradually and when advertising for a new product group was launched, they were automatically excluded from the &#8222;old&#8221; campaign. This approach ensured that we did not interfere with the existing Client’s sales.</p><p>The chart shows the results of the Sembot campaign over two months (October &#8211; December) and the months preceding this period. During those two months, the number of clicks increased by over 39%, and the number of users by over 36%.</p><p>The campaign costs increased, but at the same time, there was a 59% increase in the number of transactions recorded by the Client. There was also a 78.81% increase in revenue. November was the best sales month in the past 5 years when Client started with Google Ads.</p>\t\t\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f9b507e elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f9b507e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-40189e7d\" data-id=\"40189e7d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-627d09d0 elementor-widget elementor-widget-image\" data-id=\"627d09d0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https://sembot.com/wp-content/uploads/2021/03/Case-study-4.jpg\" title=\"\" alt=\"\" loading=\"lazy\" />\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff3203c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ff3203c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-482068e\" data-id=\"482068e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3d7ad9a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d7ad9a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-bd52300\" data-id=\"bd52300\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-735b6bd\" data-id=\"735b6bd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4da640 elementor-widget elementor-widget-text-editor\" data-id=\"e4da640\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the same period of 2019, the revenue recorded on the client&#8217;s account did not exceed £19,500. In 2020 revenue constantly grew to near £70,000. The number of transactions over this period increased by over 280%.</p>\t\t\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4602df7 elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4602df7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-450d1d4\" data-id=\"450d1d4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bda16ad elementor-widget elementor-widget-image\" data-id=\"bda16ad\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https://sembot.com/wp-content/uploads/2021/03/Case-study-4_2.jpg\" title=\"\" alt=\"\" loading=\"lazy\" />\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-55ffa45 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55ffa45\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bc5437e\" data-id=\"bc5437e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-19a6f855\" data-id=\"19a6f855\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-15b32ca elementor-widget elementor-widget-heading\" data-id=\"15b32ca\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Do You want to get similar results?</h2>\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55369ffa elementor-align-right elementor-widget elementor-widget-button\" data-id=\"55369ffa\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https://sembot.com/contact/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact us &#8594;</span>\n\t\t\t\t\t</span>\n\t\t\t\t\t</a>\n\t\t\t\t</div>\n\t\t\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-403d25e2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"403d25e2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7dd66e79\" data-id=\"7dd66e79\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c7ad81a elementor-post-navigation-borders-yes elementor-widget elementor-widget-post-navigation\" data-id=\"1c7ad81a\" data-element_type=\"widget\" data-widget_type=\"post-navigation.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-post-navigation\" role=\"navigation\" aria-label=\"Nawigacja wpisu\">\n\t\t\t<div class=\"elementor-post-navigation__prev elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https://sembot.com/blog/150-increase-in-revenue/\" rel=\"prev\"><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-prev\"><i aria-hidden=\"true\" class=\"fas fa-caret-left\"></i><span class=\"elementor-screen-only\">Prev</span></span><span class=\"elementor-post-navigation__link__prev\"><span class=\"post-navigation__prev--label\">Previous</span><span class=\"post-navigation__prev--title\">150% increase in revenue</span></span></a>\t\t\t</div>\n\t\t\t\t\t\t\t<div class=\"elementor-post-navigation__separator-wrapper\">\n\t\t\t\t\t<div class=\"elementor-post-navigation__separator\"></div>\n\t\t\t\t</div>\n\t\t\t\t\t\t<div class=\"elementor-post-navigation__next elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https://sembot.com/blog/roas-up-almost-overnight/\" rel=\"next\"><span class=\"elementor-post-navigation__link__next\"><span class=\"post-navigation__next--label\">Next</span><span class=\"post-navigation__next--title\">ROAS up (almost) overnight</span></span><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-next\"><i aria-hidden=\"true\" class=\"fas fa-caret-right\"></i><span class=\"elementor-screen-only\">Następny</span></span></a>\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t\t</div>\n\t\t\t\t</div>\n\t\t\t\t\t</div>\n\t\t</div>\n\t\t\t\t\t</div>\n\t\t</section>\n\t\t\t\t</div>\n\t\t",
  "wordpressId": 7947,
  "wordpressSlug": "record-breaking-month-for-the-client",
  "originalTitle": "Record-breaking month for the client",
  "originalExcerpt": "<p>We started the partnership with the Client (interior furnishings branch) in mid-October 2020. Originally, there was just one campaign that covered all the products in the client&#8217;s account.<br />\nUsing the Sembot’s PLA campaigns generator, our PPC team created a number of separate campaigns split by the correct product category. As a result, we were able to better control the ads and exclude categories that did not perform well enough</p>\n",
  "featuredImageUrl": "https://sembot.com/wp-content/uploads/2023/08/case-study1.jpg",
  "originalDate": "2020-12-07T22:58:29",
  "originalModified": "2023-08-22T23:25:10"
}